
Load boards — DAT vs Truckstop vs the free ones
What each board actually offers, exact pricing, the filters that save 2 hours a day, and how to spot the ghost loads that waste your morning.
The three boards worth paying for
- 1DAT One (formerly DAT Load Board) — the biggest, most active board, industry standard.
- 2Truckstop.com — smaller than DAT but sometimes has loads DAT doesn't.
- 3123Loadboard — cheaper, decent for regional and box truck loads specifically.
Free boards (Loadsmart, Convoy, PostEverywhere aggregators) are worth checking but shouldn't be your primary source. Free = crowded and slow.
DAT — pricing and features
DAT has 3 tiers as of 2026:
| Tier | Price | Best for |
|---|---|---|
| DAT One Basic | $45/mo | Browsing only, no rate view or DAT RateView |
| DAT One Pro | $195/mo | Full board, rate view, credit scores, book online |
| DAT One Power | $295/mo | Analytics, market rate reports, fleet features |
For a single-truck new MC: DAT One Pro is worth it. The rate view alone will make you back the $195 in a week of correct negotiation.
Truckstop — pricing and features
Truckstop has multiple tiers as well, roughly:
- Basic Load Board: $39/mo
- Load Board Pro: $149/mo
- Load Board Enterprise: $349/mo (with negotiation tools, factoring integration)
Truckstop's negotiation tool (RateChecker + Book It Now) is genuinely good but less inventory than DAT. Only pay for it if DAT alone isn't feeding your truck.
The filters that save 2 hours a day
Regardless of platform, set these filters and save them as "presets":
- Equipment type: Straight truck 26' (or "S" on DAT), sometimes also "V" (Van) if you'll haul dry van freight in your box.
- Radius from your origin: start with 100mi, expand to 200mi if slow.
- Maximum age: 2 hours. Old loads are usually gone or ghost.
- Full loads only: filter out LTL/partial for now.
- Rate ≥ your minimum: if your minimum is $2.00/mi, filter out lower.
- Broker MC / credit score: DAT shows credit scores. Filter out anything below 80.
Save 4–6 preset searches for your common origins.
How to spot ghost loads
"Ghost loads" are postings that:
- Have been reposted 20+ times over weeks
- Broker never answers the phone
- Broker offers 20% below market
- Broker requires immediate COI upload before any rate discussion
Signs a load is a ghost:
- Posted more than 4 hours ago
- Rate is well below DAT's market rate for that lane (RateView will show this)
- Broker's MC has < 3 years of history and > 20 complaints on Carrier411
- "Rate: Best Offer" with no floor
Just skip. Don't waste calls on these.
The rate view — the killer feature
DAT RateView shows you:
- 7-day and 30-day average rate for a lane
- High, low, and average
- Miles for that lane
Never take a load below the 30-day average without a strong reason (empty backhaul avoidance, dedicated relationship builder, etc.). Brokers know the average too. Ask for it.
Real example — Chicago → Nashville, dry van, 470 mi:
- DAT RateView 30-day avg: $2.15/mi = $1,010
- 7-day trend: rising
- Broker offers you $850 flat.
- You counter: "DAT shows $2.15 average on this lane. I need $1,050 or $2.23/mi."
- Broker usually meets in middle at $950–$1,000.
If you accepted the $850, you left $150 on the table. Over a year of loads that's $15,000+ in lost revenue.
The daily load board rhythm
Successful load-board operators aren't glued to it — they check on a rhythm:
- 16:00 AM: first pass, check overnight postings. Book anything obviously good.
- 29:00 AM: second pass, brokers are in office, quality goes up.
- 311:30 AM–1:00 PM: third pass, brokers pushing to move loads before end of day.
- 43:00–4:00 PM: last pass, distressed loads (broker needs to cover before EOD, higher rates).
Don't scroll the board all day. Wastes 3–4 hours you could be driving.
123Loadboard — the underdog for box trucks
$45/mo, has a genuine box truck / straight truck filter, and many small brokers post here first. Worth trying free for 10 days.
Free boards worth checking
- Loadsmart — free app, decent for spot loads
- Convoy (RIP as a standalone, folded into Flexport but still has some carrier tools)
- Trucker Path Load Board — free, tied to Trucker Path Pro
- Uber Freight — free, easy app, some brokers exclusive to this
Check these while you have coffee. Don't rely on them.
The 3-load rule for new brokers
When calling a broker for the first time:
- Load 1 with a new broker: get it done cleanly, POD in same day, invoice next morning.
- Load 2 with same broker: you're on their preferred list.
- Load 3+: they call you first before posting.
Every broker you turn into a repeat is worth $50k–$200k in annual revenue over 5 years. Treat every first load like an audition.
Action items
- Sign up for DAT One Pro free trial
- Build 4 preset searches for your common origins
- Bookmark Carrier411.com for broker credit checks
- Set daily reminders for the 4 check-in times
- After each load, log the broker's contact + rate to a Google Sheet — this becomes your Rolodex
Next: Direct shippers — how to bypass brokers and keep the 15% cut.